Minivans Making a Comeback?
Minivan sales rose 24.6% last month compared to the year before, Autodata reports. And the increase was driven by whopping increases for just four vehicles. Chrysler’s Town & Country and corporate cousin Dodge Caravan both rose about 66% each in May compared to the same month last year. The Chrysler-made Volkswagen Routan saw sales increase 33.9%. Certainly to Toyota’s relief, the new Sienna has seen a 49.7% sales boost. That’s it, above.
Minivans get better gas mileage as just about any other family sellers. They have lots of room inside, more than many SUVs, because of their low floor and tall height. Yet they suffer from being the “mom jeans” of vehicles. That’s to say they are viewed as downright frumpy, relics left over from the 1980s. Automakers are trying to sex them up:
Toyota aimed its new Sienna at making minivan styling acceptable again. Honda, which saw Odyssey sales fall last month, is about to try the same with its new version of the popular model.